Oriental and Persian rugs can last generations when properly cared for. Unfortunately, many rugs are permanently damaged by improper cleaning, harsh chemicals, and well-meaning homeowners who simply didn’t know the risks.
This guide explains how to properly care for your rug and avoid the most common mistakes that shorten its life.

4 Mistakes to Avoid When Choosing a Rug Cleaner: Many rugs are damaged by cleaners who treat them like wall-to-wall carpet. Learn the warning signs before trusting someone with your rug.
How to Choose the Right Cleaning Method for Your Rug: Not all rugs can be cleaned the same way. Discover why wool, silk, and antique rugs require completely different cleaning methods.
Pet Accidents Happen. Now What? Urine contamination is one of the most common causes of permanent rug damage. Learn what actually works and what makes the problem worse.
Four Recommendations for Choosing a Rug Cleaner: Simple guidelines to help you identify companies that specialize in fine rug care.
6 Questions to Ask Any Rug Cleaner Before Letting Them Into Your Home: Most homeowners never ask these questions. Asking them could prevent expensive damage to your rug.
Bonus Report: How to Buy Your Next Oriental Rug: Practical tips to help you choose a quality rug and avoid common mistakes when purchasing.